March 2025 Esoterix Systems and Southeastern Railway received *highly commended* in the Delivering for the Customer category at the SPOTLIGHT Rail Awards. Our project, PRISM, points regular customers to the best value tickets based on their individual travel patterns. For example, if a customer regularly buys Weekly tickets but travel …
Esoterix’ new service takes the complication out of choosing the best value season ticket by advising passengers based on the frequency of their travel along their preferred route.
The railways have been backward in collecting and using customer data. Williams Shapps Report for Rail, 2021 It’s over 25 years since the Tesco Clubcard was introduced. Since then, retail loyalty schemes have become commonplace with at least 75% of UK adults belonging to at least one. They work well …
Recently, University of Bristol engineering student, Alby Stevens, got in touch asking if Esoterix would be willing to be interviewed on their student podcast, Degrees of Freedom. Degrees of Freedom looks to introduce STEM (science, technology, engineering and mathematics) to some of the directions their skills could take them in …
Think back to the last time you travelled on an overcrowded train. Were you hemmed into your seat or stuck in the gangway? Did you cautiously ask yourself if you needed the loo?Hope the answer was no. Resolve not to think about it again. Don’t make the thought a reality. …
Until recently, it didn’t really matter who exactly got on the train or the bus, just as long as enough people did. That has changed…
